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War of the Waistline

Struggling With Weight Management

or Living Healthy?

Join My 8-Week Weight Loss Challenge

All participants in my popular new War of the Waistline weight loss program are awarded points for the completion of activities that we consider essential for living a healthy lifestyle, such as cardio workouts, strength training, vegetable/fruit consumption, healthy sleep, etc. The goal is to achieve at least 80% completion of the activities; ideally, 100% is best, but we understand that life gets in the way. Ultimately, this challenge will set up a framework for a healthy lifestyle that soon become second nature.

The War of the Waistline includes guidance from a personal trainer who knows firsthand what it’s like to struggle with weight management, accountability via an award-winning mobile app, and education on how to live a healthy lifestyle that will enhance virtually every aspect of your life! Participants who achieve the threshold of 70% or more of the program and record a video testimonial receive a Shirt!

View Program Details

Next Challenge: November 1, 2021

Sign up now to reserve your spot, and stay tuned for a detailed schedule!

Reserve your Spot

Activities Tracked

Cardio workouts
Steps per day
Strength training workouts
Education quizzes
Static stretching
Vegetable/fruit consumption
Water consumption
Healthy sleep

Alumni experiences

Meredith’s Experience from the November 2020 Challenge.

Alex’s Experience from the February 2021 Challenge

Down 10 pounds
Reduced inches in his waist
Improved resting heart rate
Developed good sleep pattern

Shihka and Rajdeep’s experience from the november 2020 challenge

Overcome Weight Loss Plateaus

Prepare Healthy Meals

Manage Stress

Exercise Effectively

What You Will Learn

How to Balance Your Health and Your Life

We all need to make money, tend to our family and friends, eat healthy, and sleep 7+ hours on a daily basis. Do you find yourself working too much or eating too much and not sleeping enough? When you joint the War of the Waistline, you will learn how to maintain a lifestyle where you can tend to all of your activities while staying healthy.

How to Maximize Your Weight Loss

Exercising regularly, eating healthily, getting enough sleep, but still not losing weight? Sometimes it just takes a small tweak to make a big difference. During the War of the Waistline, you will learn to overcome pesky weight loss plateaus and lose the weight for good.

How to Have a Health-Focused Mindset

When it comes time for your workout, do you find yourself checking your emails instead? Are you stocked up on ingredients to make a healthy meal but somehow end up in the drive-through line? The War of the Waistline will teach you how to develop and maintain a mindset that is focused on your health, no matter your habits.

How to Prepare Healthy Meals

Healthy meal prep can save you both time and money, in addition to helping you lose weight. If you tend to overeat (and who doesn’t?!), preparing meals can help with portion control and getting in your vital nutrients.

Easy Ways to be More Active

Want to learn some easy ways to be more active? Instead of driving to your office that is a mile away from your house, hop on your bike! Pack in some extra walks with your dog or you child, and benefit from some fresh air! These are only the beginning.

Stress Management Techniques

Stress increases a hormone called cortisol, which halts your body’s ability to burn fat as fuel and stunts your muscle growth. Learning how to manage stress will not help you have a more enjoyable life and lengthen your life expectancy, but also help you shed pounds.

Hacks to Help With Consistency

Small actions every day means more than one day full of activity. Think of how brushing your teeth every day means no cavities at the end of the month. Without this, you would get habits. The same reasoning applies to weight loss and healthy living!

Learn More

Discover My Award-Winning App

Activity Scoreboard

Through the War of the Waistline scoreboard you can see in real-time how you are doing compared to other participants. Compete to be the leader – try to beat Rich!

View Current Challenge’s Scoreboard

Point Values & Accolades

Each activity comes with its own point value and must be tracked five days per week. You can also get bonus points for video coaching calls. Your accumulated points determine what level warrior you are within the War of the Waistline, and different levels come with different perks!

000-149 Points (00-49%) = POW

150-179 Points (50-59%) = Casualty

180-209 Points (60-69%) = Soldier

210-239 Points (70-79%) = Warrior (T-shirt available for purchase)

240-269 Points (80-89%) = Spartan (FREE T-shirt)

270-300 Points (90-100%) = Determinator (FREE T-shirt)

Join Us on the Battlefield unisex-tri-blend-t-shirt-true-royal-triblend-5ff4a8eec5353.jpg

Includes 52 On-Demand Workouts

*CUSTOM ON-DEMAND WORKOUT DESIGN $59 (UP TO 5 WORKOUTS)

Q: How long do I have access to the program?

When you sign up for the War of the Waistline, you get 52 on-demand workouts from my most popular virtual fitness programs, including comprehensive video tutorials. Here is what’s included:

12 workouts from 28 Day Challenge

Equipment: None. These are all bodyweight workouts with six exercises per workout.

8 workouts from Dumbbell Dynamite

Equipment: Dumbbells. Includes six exercises per workout.

10 workouts from Hardworking Human

Equipment: Dumbbells, resistance bands, stability ball, sliders. Includes six exercises per workout.

10 workouts from Chiseled Core

Equipment: Medicine ball, sliders. Includes six exercises per workout.

6 workouts from Sophisticated Suburbanite
Equipment: Dumbbells, resistance bands, stability ball, sliders, cables, TRX. Includes six exercises per workout.

6 workouts from Total Body Blast

Equipment: None. These are all bodyweight workouts with six exercises per workout.

ADD ONS

Four 30-Minute Virtual Coaching or Training Sessions – $99 (17% discount)

Four 45-Minute Virtual Coaching or Training Sessions – $139 (17% discount)

Four 45-Minute Virtual Coaching or Training Sessions – $139 (17% discount)

CUSTOM On-Demand Workout Design: Enjoy up to 5 workouts designed to your specifications, such as equipment, working around an injury, specific fitness goals, etc. – $59

A Message From Trainer Richard Straitiff

Here I am folks, ready to lead you on your healthy lifestyle challenge. I call it a war because I have been battling weight loss my whole life. The war is lifelong and we just have to keep winning battles; we can lose some, but we must win more than we lose. I will be participating as a challenger so you will see me on the scoreboard. I like to lead by example so this will be a wonderful opportunity for me to do that. I hope you join me and the others on this journey!

Learn More About Richard big image

Program Options

War of the Waistline: $249 Take the challenge by yourself to feel and look amazing!

War of the Waistline Duo or Group: $224 Take the challenge with your spouse, BFF, or grab a friend or co-worker. Get the whole family to get on board with a healthy lifestyle challenge; children and adults welcome! Use coupon code WOWGROUP at checkout for $25 off.

Participants who complete the program 50% or more of the program and record a video testimonial receive a $100 rebate!